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	<title>dropspace</title>
	<link>http://www.dropspace.com</link>
	<description>dropspace</description>
	<pubDate>Sat, 23 Jul 2011 00:12:28 +0000</pubDate>
	<generator>http://www.dropspace.com</generator>
	<language>en</language>
	
		
	<item>
		<title>HighPoint - Website Refresh</title>
				
		<link>http://dropspace.com/HighPoint-Website-Refresh</link>

		<comments>http://dropspace.com/following/dropspace.com/HighPoint-Website-Refresh</comments>

		<pubDate>Sat, 23 Jul 2011 00:12:28 +0000</pubDate>

		<dc:creator>dropspace</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1767120</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/3/101919/1767120/11293_home.rev41.jpg" width="670" height="713" width_o="670" height_o="713" src_o="http://payload.cargocollective.com/1/3/101919/1767120/11293_home.rev41_o.jpg" data-mid="8699702"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/101919/1767120/11293_healthcare_landing.jpg" width="670" height="770" width_o="670" height_o="770" src_o="http://payload.cargocollective.com/1/3/101919/1767120/11293_healthcare_landing_o.jpg" data-mid="8699704"  border="0" align="left"/&#62;HighPoint - Website RefreshRoles: Creative Direction, Art Direction, Logo Design</description>
		
		<excerpt></excerpt>

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	<item>
		<title>Lexmark - Infographic</title>
				
		<link>http://dropspace.com/Lexmark-Infographic</link>

		<comments>http://dropspace.com/following/dropspace.com/Lexmark-Infographic</comments>

		<pubDate>Sat, 23 Jul 2011 00:10:43 +0000</pubDate>

		<dc:creator>dropspace</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1767079</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/3/101919/1767079/lexmark_final_12x18.jpg" width="670" height="1039" width_o="670" height_o="1039" src_o="http://payload.cargocollective.com/1/3/101919/1767079/lexmark_final_12x18_o.jpg" data-mid="8699538"  border="0" align="left"/&#62;Lexmark - InfographicRoles: Creative Direction, Strategy</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/3/101919/1767079/prt_1311378837.gif" />

	</item>
		
		
	<item>
		<title>PairSpark - Logo Exploratory</title>
				
		<link>http://dropspace.com/PairSpark-Logo-Exploratory</link>

		<comments>http://dropspace.com/following/dropspace.com/PairSpark-Logo-Exploratory</comments>

		<pubDate>Sat, 23 Jul 2011 00:10:41 +0000</pubDate>

		<dc:creator>dropspace</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1767057</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/3/101919/1767057/pairspark_logo_sheet.jpg" width="670" height="875" width_o="670" height_o="875" src_o="http://payload.cargocollective.com/1/3/101919/1767057/pairspark_logo_sheet_o.jpg" data-mid="8699471"  border="0" align="left"/&#62;PairSpark - Logo ExploratoryRoles: Logo Design</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

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	</item>
		
		
	<item>
		<title>Elements Resource Group</title>
				
		<link>http://dropspace.com/Elements-Resource-Group</link>

		<comments>http://dropspace.com/following/dropspace.com/Elements-Resource-Group</comments>

		<pubDate>Sat, 23 Jul 2011 00:10:40 +0000</pubDate>

		<dc:creator>dropspace</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1767006</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/3/101919/1767006/erg_sheet.jpg" width="670" height="875" width_o="670" height_o="875" src_o="http://payload.cargocollective.com/1/3/101919/1767006/erg_sheet_o.jpg" data-mid="8699393"  border="0" align="left"/&#62;Elements Resource Group - Logo ExploratoryRoles: Logo Design</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/3/101919/1767006/prt_1311380047.gif" />

	</item>
		
		
	<item>
		<title>BASF - Internal Tools</title>
				
		<link>http://dropspace.com/BASF-Internal-Tools</link>

		<comments>http://dropspace.com/following/dropspace.com/BASF-Internal-Tools</comments>

		<pubDate>Tue, 10 May 2011 05:21:33 +0000</pubDate>

		<dc:creator>dropspace</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1421633</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/3/101919/1421633/basfsfa_1.png" width="670" height="464" width_o="670" height_o="464" src_o="http://payload.cargocollective.com/1/3/101919/1421633/basfsfa_1_o.png" data-mid="6924492"  border="0" align="left"/&#62;BASF - Salesforce Automation ToolsRoles: Creative Direction, Art DirectionOn the heels of the very successful consumer facing consolidation effort, BASF asked us to extend the styles we helped establish to their expanding set of internal tools. Because there was no established style for applications, I led the effort to standardize all these applications from the ground up. I created the first style guide dictating proper usage of all interface elements.</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

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	</item>
		
		
	<item>
		<title>hawkeye - Infographic</title>
				
		<link>http://dropspace.com/hawkeye-Infographic</link>

		<comments>http://dropspace.com/following/dropspace.com/hawkeye-Infographic</comments>

		<pubDate>Tue, 10 May 2011 03:11:56 +0000</pubDate>

		<dc:creator>dropspace</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1421156</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/3/101919/1421156/hawkeyeinfo_1.png" width="670" height="1268" width_o="670" height_o="1268" src_o="http://payload.cargocollective.com/1/3/101919/1421156/hawkeyeinfo_1_o.png" data-mid="6922051"  border="0" align="left"/&#62;hawkeye - Brand drivers infographic Roles: Creative Direction, Copywriting, StrategyThis was intended to be a helpful way to educate clients on what drives their online brand. The environment has matured to the point where simple SEO/SEM and web hits are sufficient to describe brand presence. You must take into account other drivers, most notably, social media.</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/3/101919/1421156/prt_1304997088.png" />

	</item>
		
		
	<item>
		<title>Gatorade - iPad Application</title>
				
		<link>http://dropspace.com/Gatorade-iPad-Application</link>

		<comments>http://dropspace.com/following/dropspace.com/Gatorade-iPad-Application</comments>

		<pubDate>Tue, 10 May 2011 03:09:10 +0000</pubDate>

		<dc:creator>dropspace</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1421135</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/3/101919/1421135/gatoradeipad_1.png" width="670" height="818" width_o="670" height_o="818" src_o="http://payload.cargocollective.com/1/3/101919/1421135/gatoradeipad_1_o.png" data-mid="6921991"  border="0" align="left"/&#62;Gatorade - iPad ApplicationRoles: Creative Direction, StrategyTo market their GSeries Pro line of products, Gatorade is represented at several expos centered around various marathons and running events nationwide. This iPad application allows their staff to gather important customer data for future use.</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/3/101919/1421135/prt_1304996900.png" />

	</item>
		
		
	<item>
		<title>Gatorade - Infographic</title>
				
		<link>http://dropspace.com/Gatorade-Infographic</link>

		<comments>http://dropspace.com/following/dropspace.com/Gatorade-Infographic</comments>

		<pubDate>Tue, 10 May 2011 03:02:22 +0000</pubDate>

		<dc:creator>dropspace</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1421105</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/3/101919/1421105/gatorade_1.png" width="670" height="1172" width_o="670" height_o="1172" src_o="http://payload.cargocollective.com/1/3/101919/1421105/gatorade_1_o.png" data-mid="6921862"  border="0" align="left"/&#62;Gatorade - Train Like A Pro Roles: Creative Direction, StrategyThis infographic poster represents a potential training application for Gatorade GSeries Pro. A specialty product line focused on elite endurance athletes. The main premis is to build a large database of granular informational and training videos that could be heavily tagged and organized into personal training programs catering to an individual athlete.</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/3/101919/1421105/prt_1304996512.png" />

	</item>
		
		
	<item>
		<title>BASF - Consolidation Infographic</title>
				
		<link>http://dropspace.com/BASF-Consolidation-Infographic</link>

		<comments>http://dropspace.com/following/dropspace.com/BASF-Consolidation-Infographic</comments>

		<pubDate>Tue, 10 May 2011 02:58:32 +0000</pubDate>

		<dc:creator>dropspace</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1421090</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/3/101919/1421090/basf_poster_2.png" width="670" height="1065" width_o="670" height_o="1065" src_o="http://payload.cargocollective.com/1/3/101919/1421090/basf_poster_2_o.png" data-mid="6921783"  border="0" align="left"/&#62;BASF - Web Consolidation Info-GraphicRoles: Creative Direction, CopywritingThis poster sized info-graphic tells the story of the original BASF web consolidation project.</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/3/101919/1421090/prt_1304996282.png" />

	</item>
		
		
	<item>
		<title>AMF - Infographic</title>
				
		<link>http://dropspace.com/AMF-Infographic</link>

		<comments>http://dropspace.com/following/dropspace.com/AMF-Infographic</comments>

		<pubDate>Tue, 10 May 2011 02:55:36 +0000</pubDate>

		<dc:creator>dropspace</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1421078</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/3/101919/1421078/amf_poster_1.png" width="670" height="997" width_o="670" height_o="997" src_o="http://payload.cargocollective.com/1/3/101919/1421078/amf_poster_1_o.png" data-mid="6921702"  border="0" align="left"/&#62;AMF - Architecture Info-GraphicRoles: Creative Direction, Art Direction, StragetyAs a part of the new business team that won the account, I was expected to support the overall interactive strategy of the potential solution. In the case of AMF, a specific challenge was the 280+ bowling centers nationwide. Keeping that data in sync and provided to the user in one common interface posed a logistical challenge.</description>
		
		<excerpt></excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/3/101919/1421078/prt_1304996106.png" />

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